CYCLEØ

CycleØ captures methane from agri-food, industrial, and municipal sources, transforming it into clean biomethane for vehicles and energy networks. This was one of the first large-scale projects I got to work on while at Geist*Studio and it was great to see the brand grow from two people with just a logo and an idea into a large company represented at conventions.

With their logo already designed, I developed brand guidelines to build a cohesive visual language around it, focusing on the 45° angle in the Ø. This became a key element applied from website, digital and print assets, all the way to event stands and the shipping containers they keep their machinery in.